Inventor
PRADEEP A K
US12 patents
⚠️ This page may combine multiple inventors who share the name “PRADEEP A K”. Patents are grouped by organization below to help distinguish them — per-person disambiguation is on the roadmap.
NIELSEN CO US LLC
8 patentsUS10679241B2Jun 9, 2020
Analysis of marketing and entertainment effectiveness using central nervous system, autonomic nervous system, and effector data
NIELSEN CO US LLC16 citations94
US9907482B2Mar 6, 2018
Systems and methods to gather and analyze electroencephalographic data
NIELSEN CO US LLC15 citations92
US9215978B2Dec 22, 2015
Systems and methods to gather and analyze electroencephalographic data
NIELSEN CO US LLC17 citations92
US10937051B2Mar 2, 2021
Stimulus placement system using subject neuro-response measurements
NIELSEN CO US LLC11 citations85
US10842403B2Nov 24, 2020
Systems and methods to gather and analyze electroencephalographic data
NIELSEN CO US LLC5 citations84
US10779745B2Sep 22, 2020
Systems and methods to gather and analyze electroencephalographic data
NIELSEN CO US LLC5 citations84
US11980469B2May 14, 2024
Systems and methods to gather and analyze electroencephalographic data
NIELSEN CO US LLC2 citations73
US11250465B2Feb 15, 2022
Analysis of marketing and entertainment effectiveness using central nervous system, autonomic nervous sytem, and effector data
NIELSEN CO US LLC0 citations62
NIELSEN CONSUMER LLC
4 patentsUS11790393B2Oct 17, 2023
Analysis of marketing and entertainment effectiveness using central nervous system, autonomic nervous system, and effector data
NIELSEN CONSUMER LLC0 citations62
US11488198B2Nov 1, 2022
Stimulus placement system using subject neuro-response measurements
NIELSEN CONSUMER LLC0 citations62
US11049134B2Jun 29, 2021
Neuro-physiology and neuro-behavioral based stimulus targeting system
NIELSEN CONSUMER LLC0 citations62
US11610223B2Mar 21, 2023
Content based selection and meta tagging of advertisement breaks
NIELSEN CONSUMER LLC0 citations60