Digital arrays comprising sustainable sanitary tissue products

Abstract

Arrays of sanitary tissue products of the present disclosure may comprise a first sanitary tissue product in a first package that conveys strength and/or softness, the first package may be disposed on a retail store shelf; and a digital image representative of a second package that conveys sustainability, and that is representative of a second sanitary tissue product for sale, the second sanitary tissue product may be disposed at a location other than the retail store shelf. Additionally, arrays of the present disclosure may comprise a first digital image representative of a first package that conveys strength and/or softness, and that is representative of a first sanitary tissue product; and a second digital image representative of a second package that conveys sustainability, and that is representative of a second sanitary tissue product.

What is claimed is: 
     
         1 . An array of sanitary tissue products comprising:
 a first sanitary tissue product in a first package that conveys at least one of strength and softness, the first package disposed on a retail store shelf;   a digital image representative of a second package that conveys sustainability, and that is representative of a second sanitary tissue product for sale, the second sanitary tissue product disposed at a location other than the retail store shelf;   wherein TS7, TS750, lint, slip stick, tensile ratio, VFS, and SST are common intensive properties of the first and second sanitary tissue products;   wherein at least one of TS7, TS750, lint, slip stick, tensile ratio, VFS, and SST of the first sanitary tissue product is at least 5% different than, but within 25% of, the TS7, TS750, lint, slip stick, tensile ratio, VFS, and SST, respectively, of the second sanitary tissue product;   wherein the second sanitary tissue product comprises a non-wood and has a greater non-wood fiber content than the first sanitary tissue product;   wherein each of the first and second sanitary tissue product packages comprises a common single source identifier; and   wherein the first and second sanitary tissue product packages comprise different sub-brand name portions.   
     
     
         2 . The array of sanitary tissue products of  claim 1 , wherein the second package does not comprise a plastic film. 
     
     
         3 . The array of sanitary tissue products of  claim 1 , wherein the second package comprises material selected from the group consisting of paper, recycled plastic, plant-based plastic, recycled paper, cardboard, and combinations thereof. 
     
     
         4 . The array of sanitary tissue products of  claim 1 , wherein the second package comprises a paper-based material, and wherein an inner surface of the second package is a different color than an outside surface of the second package. 
     
     
         5 . The array of sanitary tissue products of  claim 1 , wherein the non-wood fibers are selected from the group consisting of cotton, flax, abaca, hemp, bamboo, bagasse, sisal, jute, and combinations thereof. 
     
     
         6 . The array of sanitary tissue products of  claim 1 , wherein the first sanitary tissue product consists of wood fibers. 
     
     
         7 . The array of sanitary tissue products of  claim 1 , wherein the first sanitary tissue product comprises non-wood fibers. 
     
     
         8 . The array of sanitary tissue products of  claim 1 , wherein the second sanitary tissue product is located on a pallet. 
     
     
         9 . The array of sanitary tissue products of  claim 1 , wherein the second sanitary tissue product is located in a warehouse. 
     
     
         10 . The array of sanitary tissue products of  claim 1 , wherein the first package comprises plastic film. 
     
     
         11 . The array of sanitary tissue products of  claim 10 , wherein the plastic film is not recycled. 
     
     
         12 . An array of sanitary tissue products comprising:
 a first digital image representative of a first package that conveys at least one of strength and softness, and that is representative of a first sanitary tissue product;   a second digital image representative of a second package that conveys sustainability, and that is representative of a second sanitary tissue product;   wherein TS7, TS750, lint, slip stick, tensile ratio, VFS, and SST are common intensive properties of the first and second sanitary tissue products;   wherein at least one of TS7, TS750, lint, slip stick, tensile ratio, VFS, and SST of the first sanitary tissue product is at least 5% different than, but within 25% of, the TS7, TS750, lint, slip stick, tensile ratio, VFS, and SST, respectively, of the second sanitary tissue product;   wherein the second sanitary tissue product comprises a non-wood and has a greater non-wood fiber content than the first sanitary tissue product;   wherein the first and second digital images representative of first and second packages are made to appear separate from each other;   wherein each of the first and second digital images and the corresponding first and second sanitary tissue product packages comprises a common single source identifier; and   wherein the first and second digital images and the corresponding first and second sanitary tissue product packages comprise different sub-brand name portions.   
     
     
         13 . The array of sanitary tissue products of  claim 12 , wherein
 the first package is disposed on a retail shelf and wherein the second package is disposed in a warehouse.   
     
     
         14 . The array of sanitary tissue products of  claim 12 , wherein
 the first package is available for purchase at a plurality of websites and wherein the second package is available for sale at a website that is not part of the plurality of websites.   
     
     
         15 . The array of sanitary tissue products of  claim 12 , wherein
 the second package does not comprise a plastic film.   
     
     
         16 . The array of sanitary tissue products of  claim 12 , wherein
 the second package comprises material selected from the group consisting of paper, recycled plastic, plant-based plastic, recycled paper, cardboard, and combinations thereof.   
     
     
         17 . The array of sanitary tissue products of  claim 12 , wherein
 the second package comprises a paper-based material, and wherein an inner surface of the second package is a different color than an outside surface of the second package.   
     
     
         18 . The array of sanitary tissue products of  claim 12 , wherein the non-wood fibers are selected from the group consisting of cotton, flax, abaca, hemp, bamboo, bagasse, sisal, jute, and combinations thereof. 
     
     
         19 . The array of sanitary tissue products of  claim 12 , wherein the first sanitary tissue product consists of wood fibers. 
     
     
         20 . The array of sanitary tissue products of  claim 12 , wherein the first sanitary tissue product comprises non-wood fibers. 
     
     
         21 . The array of sanitary tissue products of  claim 12 , wherein the second package is located on a pallet. 
     
     
         22 . The array of sanitary tissue products of  claim 12 , wherein the first package comprises plastic film.