Promotional pocket carton

Abstract

A promotional article for insertion into a carton containing beverage bottles. The article comprises a premium attached to a tray-like member which is provided with means to engage and be borne by one, but preferably more, of the primary containers. The article is adapted to be contained within the carton without distorting any wall thereof. The invention also provides a promotional package comprising the article and beverage-filled bottles in a carton and a method of producing same.

I claim:  
     
         1 ) A carton having a wall provided with a panel adapted to be manually separated from said wall from outside of the carton to allow access to a premium item locatable inside said carton and adjacent an interior surface of said wall without affecting the ability of the carton to subsequently contain a complement of empty bottles during transportation thereof.  
     
     
         2 ) A carton comprising a base, end and side walls connected by hinge lines to one another to form a sleeve having one end sealed by said base, opposing pairs of end and side panels connected by hinge lines to the upper edges of respective end and side walls and extending substantially the length thereof, each end and side panel being adapted to fold towards its opposing respective end or side panel, said side panels being further adapted to overlie said end panels and co-act therewith to form a top wall, one wall being provided with a panel adapted to be manually separated from said wall from outside of the carton to allow access to a promotional item locatable inside said carton and adjacent an interior surface of said wall without affecting the ability of the carton to subsequently contain a complement of empty bottles during transportation thereof.  
     
     
         3 ) A carton comprising serially; top, rear, bottom and front interconnected walls, means connecting said top to said front wall to form a tubular knocked down sleeve, one of said front or rear walls being provided with a panel adapted to be manually separated from said wall from outside of the carton to allow access to a promotional item locatable inside said carton and adjacent an interior surface of said wall without affecting the ability of the carton to subsequently contain a complement of empty bottles during transportation thereof.  
     
     
         4 ) A carton according to  claim 1 ,  2  or  3  wherein said interior surface is a back surface of said panel.  
     
     
         5 ) A carton according to  claim 1  wherein said panel is integral with said wall and is defined at least in part by a severable line of weakness.  
     
     
         6 ) A carton according to  claim 1  wherein said panel provides access to a pocket containing said premium.  
     
     
         7 ) A carton according to  claim 6  wherein said pocket is formed between said wall and a layer of sheet material located interior of the carton adjacent said wall.  
     
     
         8 ) A carton according to  claim 7  wherein said sheet material is part of a unitary blank from which the carton is constructed.  
     
     
         9 ) A carton according to  claim 1  wherein said panel is located in a position such that it provides access to a void which exists between main bodies of primary containers when in the carton.  
     
     
         10 ) A carton according to  claim 1  wherein said panel is located in a position that it provides access to a void which exists between necks of bottles of primary containers when in the carton.  
     
     
         11 ) A carton according to  claim 1  wherein the premium is marked on or secured to an interior surface of said panel.  
     
     
         12 ) A carton according to  claim 2  wherein said panel is in an end wall of said carton.  
     
     
         13 ) A carton according to  claim 12  wherein said wall is also provided with a hand hole.  
     
     
         14 ) A blank for producing a carton as claimed in  claim 1 .  
     
     
         15 ) The blank of  claim 14  in combination with a premium.  
     
     
         16 ) A package comprising a carton as claimed in  claim 1  in combination with a premium item.  
     
     
         17 ) A promotional package as claimed in  claim 16  and containing a complement of beverage filled bottles in combination with a promotional item accessible via said panel.