Computer-implemented system capable of creating an advertisement

Abstract

A tool for the creation of graphically based customizable collateral materials needing localization from an online master inventory of supplied elements is disclosed. The tool includes an online channel to assist a content provider in making available all advertising graphics, materials and layouts that meet the content provider's specification and/or rule-set.

1 - 48 . (canceled)  
   
   
       49 . A computer-implemented system capable of creating an advertisement, the system comprising: 
 a. an administrative toolkit capable of allowing a template creator at a first location to create a template comprising a plurality of template portions, and to input content components capable of populating the template, the administrative toolkit comprising: 
 i. a template definition and editing module capable of: 
 1. creating the template at a development site accessible to the template creator; and  
 2. establishing rules governing content to be placed in one or more of the template portions; and  
 
 ii. a template inventory management module capable of moving the template from the development site to a production site accessible to an end user, thereby updating the production site;  
   b. an end-user interface capable of allowing the end-user at a second location to: 
 i. access the template over an information exchange network after the template has been moved to the production site; and  
 ii. populate one or more of the portions with content in accordance with the rules established by the template creator, whereby the end-user can create a customized advertisement that conforms to standards set by the template creator.  
   
   
   
       50 . The system of  claim 49 , wherein the content components comprise a visually perceptible image.  
   
   
       51 . The system of  claim 49 , wherein the content components comprise text.  
   
   
       52 . The system of  claim 49 , wherein the content components comprise an audio file.  
   
   
       53 . The system of  claim 49 , wherein the content components comprise a video file.  
   
   
       54 . The system of  claim 49 , wherein the administrative toolkit is capable of designating, for one or more of the template portions, at least one of a size and a position.  
   
   
       55 . The system of  claim 49 , further comprising a server in communication with the administrative toolkit and the end-user interface, the server facilitating communications between the administrative toolkit and the end-user interface.  
   
   
       56 . The system of  claim 55 , wherein the server comprises: 
 c. an administrative request handler capable of servicing the administrative toolkit; and    d. an end-user request handler capable of servicing the end-user interface.    
   
   
       57 . The system of  claim 55 , wherein the server comprises a template and image inventory capable of storing the template and the content components.  
   
   
       58 . The system of  claim 49 , wherein the advertisement is a print publication.  
   
   
       59 . The system of  claim 49 , wherein the advertisement is a radio advertisement.  
   
   
       60 . The system of  claim 49 , wherein the advertisement is a television commercial.  
   
   
       61 . The system of  claim 49 , wherein the advertisement is an Internet broadcast.  
   
   
       62 . The system of  claim 49 , wherein the advertisement comprises at least one of a visually-perceptible component and an aurally perceptible component.  
   
   
       63 . The system of  claim 49 , wherein the administrative toolkit is capable of designating a type for one or more of the plurality of template portions, and wherein each one of the plurality of template portions can be designated as a text portion, an image portion, or an audio portion.  
   
   
       64 . The system of  claim 49 , wherein the administrative toolkit further comprises a user management module capable of establishing a plurality of access levels and further capable of controlling user access based upon rights given to the plurality of access levels.  
   
   
       65 . The system of  claim 49 , wherein the administrative toolkit further comprises an image inventory management module capable of managing an inventory of images.  
   
   
       66 . The system of  claim 49 , wherein the rules governing content to be placed in one or more of the template portions comprise a rule prescribing that one or more of the template portions be populated by selecting a content component from a plurality of designated content components.  
   
   
       67 . A computer-implemented system for creating an advertisement, the system comprising: 
 a. an administrative toolkit capable of allowing a template creator at a first location to create a template comprising a plurality of template portions, the administrative toolkit comprising: 
 i. an inventory management module capable of allowing the template creator to populate the template by inputting at least one content component from a plurality of content components comprising one or more of a plurality of image components, a plurality of text components, and a plurality of audio components;  
 ii. a template definition and editing module capable of allowing the template creator to: 
 1. create and edit the template at a development site;  
 2. designate a size, a position, and a type of each one of the plurality of template portions;  
 3. designate a type of each one of the plurality of template portions, wherein the type is selected from the group consisting of an image type, a text type, and an audio type; and  
 4. establish rules governing the population of the template, wherein the rules comprise a rule prescribing that one or more of the plurality of template portions be populated by at least one of the plurality of image components, the plurality of text components, and the plurality of audio components according to the type designated for the one or more template portions;  
 
 iii. a template inventory management module capable of moving the template from the development site to a production site accessible to an end user, thereby updating the production site;  
   b. an end-user interface capable of allowing the end user at a second location to: 
 i. access the template over an information exchange network after the template has been moved to the production site; and  
 ii. populate one or more of the template portions with content in accordance with the rules governing the population of the template, wherein the end-user interface allows the end user to populate one or more of the plurality of template portions by selecting at least one of the plurality of image components, the plurality of text components, and the plurality of audio components according to the type designated for the one or more template portions, whereby the end-user can create a customized advertisement that conforms to standards set by the template creator; and  
   c. a server in communication with the administrative toolkit and end-user interface capable of facilitating communications between the template creator and end user, the server comprising: 
 i. an administrative request handler capable of servicing the administrative toolkit;  
 ii. an end-user request handler capable of servicing the end-user interface; and  
 iii. a template and image inventory capable of storing templates created by the template creator and content components input by the template creator.