Self facing display

Abstract

A display for retail items is provided with a pusher for moving items on the display towards the front of the display. The pusher is biased towards the front portion of the display by an elastic band stretched around at least three attachment points. One attachment point is secured to the display. Another attachment point is secured to the pusher. Additional attachment points may be secured in either location.

1 . A display, comprising:
 at least one shelf, the shelf defining a first portion and a second portion;   a pusher slidably mounted on each shelf, the pusher reciprocating between a first position corresponding to the first portion of the shelf, and a second position corresponding to the second portion of the shelf;   at least three attachment points for an elastic band, at least one of the attachment points being secured to the first portion of the shelf, at least one of the attachment points being secured to the pusher, and the third attachment point being secured to either of the first portion of the shelf or the pusher; and   an elastic band extending around the at least three attachment points.   
   
   
       2 . The display according to  claim 1 , wherein two of the three attachment points are secured to the shelf. 
   
   
       3 . The display according to  claim 2 , wherein the two attachment points secured to the shelf are substantially equidistant from an axis along which the pusher reciprocates. 
   
   
       4 . The display according to  claim 2 , further comprising two attachment points secured to the pusher. 
   
   
       5 . The display according to  claim 4 , wherein the two attachment points secured to the shelf and the two attachment points secured to the pusher are substantially equidistant from an axis along which the pusher reciprocates. 
   
   
       6 . The display according to  claim 1 , wherein two of the three attachment points are secured to the pusher. 
   
   
       7 . The display according to  claim 6 , wherein the two attachment points secured to the pusher are substantially equidistant from an axis along which the pusher reciprocates. 
   
   
       8 . A pusher for pushing items disposed on a display, the display having a first portion and a second portion, the pusher comprising:
 an elastic band;   at least three attachment points for the elastic band, at least one of the attachment points being secured to the first portion of the display, at least one of the attachment points being secured to the pusher, and the third attachment point being secured to either of the first portion of the display or the pusher, the elastic band being stretched around all attachment points; and   the pusher being slidably mounted on the display, the pusher reciprocating between a first position corresponding to the first portion of the display, and a second position corresponding to the second portion of the display; whereby the elastic band biases the pusher towards the first portion of the display.   
   
   
       9 . The pusher according to  claim 8 , wherein two of the three attachment points are secured to the display. 
   
   
       10 . The pusher according to  claim 9 , wherein the two attachment points secured to the display are substantially equidistant from an axis along which the pusher reciprocates. 
   
   
       11 . The pusher according to  claim 9 , further comprising two attachment points secured to the pusher. 
   
   
       12 . The pusher according to  claim 11 , wherein the two attachment points secured to the display and the two attachment points secured to the pusher are substantially equidistant from an axis along which the pusher reciprocates. 
   
   
       13 . The pusher according to  claim 8 , wherein two of the three attachment points are secured to the pusher. 
   
   
       14 . The pusher according to  claim 13 , wherein the two attachment points secured to the pusher are substantially equidistant from an axis along which the pusher reciprocates. 
   
   
       15 . A method of biasing a pusher for a display, the method comprising:
 providing an elastic band;   providing at least three attachment points for the elastic band, at least one of the attachment points being secured to a fixed location on the display, at least one of the attachment points being secured to the pusher, and the third attachment point being secured to either of the fixed location or the pusher; and   extending the elastic band around a perimeter defined by all of the attachment points, while permitting the elastic band to slide along the attachment points so that substantially the entire elastic band is stretched by rearward movement of the pusher.   
   
   
       16 . The method according to  claim 15 , wherein two attachment points are provided on the fixed location, and a third attachment point is provided on the pusher. 
   
   
       17 . The method according to  claim 16 , wherein the two attachment points on the fixed location are positioned substantially equidistant from an axis along which the pusher reciprocates. 
   
   
       18 . The method according to  claim 16 , further comprising providing a fourth attachment point on the pusher. 
   
   
       19 . The method according to  claim 18 , wherein the two attachment points secured to the fixed location and the two attachment points secured to the pusher are positioned substantially equidistant from an axis along which the pusher reciprocates.