US2009006215A1PendingUtilityA1

Systems and methods for generating, reviewing, editing, and transferring an advertising unit in a single environment

Assignee: EYEWONDER INCPriority: May 31, 2007Filed: Sep 12, 2008Published: Jan 1, 2009
Est. expiryMay 31, 2027(~0.8 yrs left)· nominal 20-yr term from priority
G06Q 30/0277G06Q 30/02G06Q 30/0236G06Q 30/0241
47
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Claims

Abstract

This invention is directed to embodiments of systems and methods for generating, reviewing, editing, and transmitting an advertising unit in a single environment. In one embodiment, a method can include executing an ad unit component module program adapted to operate in a single environment. The method can further include simultaneously executing an authoring tool program to facilitate the single environment, wherein the authoring tool program is adapted by the ad unit component module program to provide functionality associated with authoring tool program. Furthermore, the method can include utilizing at least one tool associated with the ad unit component module program, wherein the at least one tool is adapted to generate an advertising unit in the single environment.

Claims

exact text as granted — not AI-modified
1 . A method for generating an advertising unit in a single environment, the method comprising:
 executing an ad unit component module program adapted to operate in a single environment;   simultaneously executing an authoring tool program to facilitate the single environment, wherein the authoring tool program is adapted by the ad unit component module program to provide functionality associated with authoring tool program; and   utilizing at least one tool associated with the ad unit component module program, wherein the at least one tool is adapted to generate an advertising unit in the single environment.   
     
     
         2 . The method of  claim 1 , wherein the single environment comprises an Adobe Flash environment, or a Microsoft Silverlight environment. 
     
     
         3 . The method of  claim 1 , wherein the authoring tool program comprises at least one of the following: Adobe Flash 8, Adobe Flash 9, or another Flash-type product utilizing ActionScript or another scripting language. 
     
     
         4 . The method of  claim 1 , wherein the at least one tool comprises a creative application program tool. 
     
     
         5 . The method of  claim 1 , further comprising:
 within the single environment, receiving edited content for the advertising unit from another user, wherein the edited content is adapted to modify the original advertising unit.   
     
     
         6 . The method of  claim 1 , further comprising:
 utilizing at least one tracking tool associated with the ad unit component module program, wherein the at least one tracking tool is adapted to collect information associated with at least one event or interaction associated with the advertising unit.   
     
     
         7 . The method of  claim 1 , further comprising:
 within the single environment, transferring one or more files associated with the advertising unit to another user.   
     
     
         8 . A method for manipulating an advertising unit in a single environment, the method comprising:
 simultaneously executing an ad unit component module program and an authoring tool program, wherein the authoring tool program is adapted to facilitate execution of the ad unit component module program in a single environment, and wherein the authoring tool program is adapted by the ad unit component module program to provide functionality associated with authoring tool program;   within the single environment, generating an advertising unit with at least one tool associated with the ad unit component module program;   within the single environment, receiving edited content for the advertising unit from at least one user; and   within the single environment, modifying the advertising unit based at least in part on the received edited content.   
     
     
         9 . The method of  claim 8 , further comprising:
 storing the advertising unit.   
     
     
         10 . The method of  claim 8 , further comprising:
 utilizing at least one tracking tool associated with the ad unit component module program, wherein the at least one tracking tool is adapted to collect information associated with at least one event or interaction associated with the advertising unit.   
     
     
         11 . The method of  claim 8 , further comprising:
 within the single environment, transferring one or more files associated with the advertising unit to the at least one user.   
     
     
         12 . The method of  claim 8 , wherein the single environment comprises an Adobe Flash environment, or a Microsoft Silverlight environment. 
     
     
         13 . The method of  claim 8 , wherein the authoring tool program comprises at least one of the following: Adobe Flash 8, Adobe Flash 9, Microsoft Silverlight, or another Flash-type product utilizing ActionScript or another scripting language. 
     
     
         14 . The method of  claim 8 , wherein the at least one tool comprises a creative application program tool. 
     
     
         15 . A system for generating an advertising unit in a single environment, the system comprising:
 an ad generation component module program adapted to operate in a single environment; and   an authoring tool program adapted to facilitate the single environment, and further adapted to simultaneously execute with the ad generation component module, wherein the authoring tool program is adapted by the ad unit component module program to provide functionality associated with authoring tool program; and   wherein the ad generation component module program comprises at least one tool adapted to generate an advertising unit in the single environment.   
     
     
         16 . The system of  claim 15 , wherein the ad generation component module program further comprises at least one tracking tool adapted to collect information associated with at least one event or interaction associated with the advertising unit. 
     
     
         17 . The system of  claim 15 , wherein the single environment comprises an Adobe Flash environment, or a Microsoft Silverlight environment. 
     
     
         18 . The system of  claim 15 , wherein the authoring tool program comprises at least one of the following: Adobe Flash 8, Adobe Flash 9, Microsoft Silverlight, or another Flash-type product utilizing ActionScript or another scripting language. 
     
     
         19 . The system of  claim 15 , wherein the at least one tool comprises a creative application program tool. 
     
     
         20 . The system of  claim 15 , wherein the ad generation component module program is further adapted to receive edited content for modification of the advertising unit.

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