Assigning Tags to Digital Content

Abstract

Assigning tags to content on a page stored within a digital document environment is described. An activity log is received for a document including data indicating search queries resulting in the location of the document by a search engine. One or more keywords are determined from the activity log, and the document is tagged with a tag associated with the keywords.

1 . A method for assigning a tag to a content item stored within a digital content environment, said method comprising:
 receiving, by a computing device, an activity log for a content item, said activity log including data indicating search queries resulting in a location of the content item by a search engine;   determining, by a computing device, at least one keyword in a search query based on the activity log that resulted in the location of the content item; and   assigning a tag to the content item, wherein the tag is associated with the at least one keyword.   
     
     
         2 . The method of  claim 1 , wherein the digital content environment is implemented over a network, and wherein the location of the content item results from a user navigating to the document. 
     
     
         3 . The method of  claim 1 , wherein said determining step comprises determining a relative score for content items in a set with respect to specified keywords, and wherein said tagging step comprises tagging the content items having a predetermined score range. 
     
     
         4 . The method of  claim 3 , wherein said score is a percentile rank. 
     
     
         5 . The method of  claim 1 , wherein the content item is a document. 
     
     
         6 . The method of  claim 1 , wherein the content item is a web page that describes video content. 
     
     
         7 . The method of  claim 1 , wherein the content item is video content. 
     
     
         8 . A method for assigning a tag to a content item, comprising:
 receiving, by a computing device, at least one content item;   determining, by the computing device, at least one term based on a search query that returned a search result including the at least one content item, the at least one term being useful in describing the content item;   assigning, by the computing device, a tag to the content item, wherein the tag is associated with the at least one term; and   placing, by the computing device, the tag in a categorization structure that includes at least one tag set.   
     
     
         9 . The method of  claim 8 , wherein the at least one term useful in describing the content item comprises metadata. 
     
     
         10 . The method of  claim 8 , further comprising allowing editing of the term or tag. 
     
     
         11 . The method of  claim 8 , further comprising assigning at least one of a tag type, tag identification and a topic to the assigned tag. 
     
     
         12 . The method of  claim 8  wherein determining at least one term includes considering at least one activity attribute, wherein the at least one activity attribute is one of time spent viewing the content item, links activated in the content item, and edits made to the content item. 
     
     
         13 . The method of  claim 8 , wherein the content item is a document.