System for providing advertisement information

Abstract

Disclosed herein is a system for providing advertisement information. The system includes a mobile terminal, a panel unit, and an advertisement management server. The mobile terminal operates in card mode in its initial stage, switches to read mode in response to a request for mode-switching, searches for and output AID information, and receives the data of advertisement media using tagging. The panel unit switches from read mode in its initial stage to card mode in response to a request for mode-switching from the mobile terminal, outputs received advertisement media as multimedia, and radiates and transfers the advertisement media as data when the mobile terminal performs the tagging. The advertisement management server searches for or create in real time the advertisement media and outputs and provides the advertisement media, together with a matched tag applet in response to a request from the panel unit.

1 . A system for providing advertisement information, comprising:
 a mobile terminal configured to operate in card mode in its initial stage, switch to read mode in response to a request for mode-switching, search for and output Identifier (ID) information, and receive data of advertisement media using tagging;   a panel unit configured to send the request for mode-switching to the mobile terminal, switch from read mode in its initial stage to card mode in response to a request for mode-switching from the mobile terminal, output received the advertisement media, and, radiate and transfer the advertisement media as data when the mobile terminal performs the tagging; and   an advertisement management server configured to search for or create in real time the advertisement media, and output and provide the advertisement media, together with a matched tag applet in response to a request from the panel unit.   
     
     
         2 . The system as set forth in  claim 1 , wherein the panel unit comprises:
 a panel operation unit configured to receive the advertisement media and the matched tag applet from the advertisement management server and record the advertisement media and the matched tag applet in an assigned area; and   an advertisement output unit configured to, under the control of the panel operation unit, output the advertisement media as a multimedia signal, radiate the matched tag applet, and radiate the advertisement media as data when the mobile terminal tags the radiated tag applet.   
     
     
         3 . The system as set forth in  claim 2 , wherein the advertisement output unit comprises:
 an output unit for outputting the advertisement media as the multimedia signal under the control of the panel operation unit; and   an antenna unit configured to selectively radiate the matched tag applet and the advertisement media under the control of the panel operation unit, wherein the antenna unit is configured to, after radiating the matched tag applet, detect the tagging of the mobile terminal and perform transfer of the advertisement media to the panel operation unit.   
     
     
         4 . The system as set forth in  claim 2 , wherein the panel operation unit comprises:
 a process unit configured to connect to the advertisement management server, and receive the advertisement media provided from the advertisement management server;   a tag applet unit configured to record and store the advertisement media and the matched tag applet in respective assigned areas under the control of the process unit;   a Near Field Communication (NFC) controller unit configured to, when the advertisement output unit detects the tagging of the mobile terminal, output the advertisement media as data under the control of the process unit, the NFC controller unit configured to, when the mobile terminal performs the tagging, send the request for mode-switching to the mobile terminal to switch to read mode, and switch to the card mode after determining that the mobile terminal is switched to read mode; and   an advertisement signal processing unit configured to output the advertisement media as the multimedia signal under the control of the process unit.   
     
     
         5 . The system as set forth in  claim 3 , wherein the output unit comprises a plurality of output units and the antenna unit comprises a plurality of antenna units;
 the plurality of output units and the plurality of antenna units are paired into a plurality of pairs;   an output unit of each pair connects to the panel operation unit and outputs the advertisement media; and   an antenna unit of the each pair connects to the panel operation unit, and selectively radiates the matched tag applet and the data of the advertisement media.   
     
     
         6 . The system as set forth in  claim 4 , wherein the advertisement signal processing unit outputs a plurality of advertisement media at different times under the control of the process unit; and
 the NFC controller unit outputs the tag applet which is matched when the advertisement signal processing unit outputs the advertisement media, and outputs the data of the advertisement media if the tagging of the mobile terminal is detected when the matched tag applet is output.   
     
     
         7 . The system as set forth in  claim 1 , wherein the advertisement management server comprises:
 a control unit configured to receive a signal of the request of the tag applet from the panel unit;   an advertisement radiation database (DB) unit configured to, under the control of the control unit, create or search for the advertisement media in real time, create the matched tag applet and transfer the advertisement media and the matched tag applet to the panel unit; and   a tag applet database (DB) unit configured to record the advertisement media and the tag applet matched to the advertisement media in respective tables under the control of the control unit.   
     
     
         8 . The system as set forth in  claim 7 , wherein the advertisement management server further comprises an advertisement tag applet unit configured to create the tag applet under the control of the control unit. 
     
     
         9 . The system as set forth in  claim 1 , wherein the mobile terminal further comprises a scanner unit configured to scan a Quick Response (QR) code and a barcode;
 the panel unit further comprises a QR code analysis unit configured to analyze the QR code, a barcode analysis unit configured to analyze the barcode, and a code radiation unit configured to radiate tag applets of the QR code and the barcode; and   the advertisement management server further comprises a QR code tag applet unit configured to create the tag applet of the QR code and a barcode tag applet unit configured to create the tag applet of the barcode.   
     
     
         10 . A system for providing commodity information, comprising:
 an apparatus unit comprising a panel unit for capturing and displaying an optical code of a commodity, and an operation unit for recognizing the optical code captured by the panel unit and converting the optical code into commodity data; and   a server unit configure to receive the commodity data transmitted by the operation unit, convert the commodity data into a tag applet, and transmit the tag applet to the operation unit;   wherein the operation unit records the tag applet transmitted by the server unit, convert the tag applet into a Near Field Communication (NFC) signal, and output the NFC signal to the panel unit; and   the panel unit transmits the tag applet to a tagging NFC mobile terminal using NFC communication.   
     
     
         11 . The system as set forth in  claim 10 , wherein the panel unit comprises:
 a camera unit configured to capture the optical code including a Quick Response (QR) code of the commodity;   an output unit configured to output and display the optical code captured by the camera unit; and   an NFC antenna unit configured to wirelessly transmit the NFC signal output by the operation unit.   
     
     
         12 . The system as set forth in  claim 10 , wherein the operation unit comprises:
 an Quick Response (QR) analysis unit configured to receive the optical code captured by the panel unit, recognize and analyze a QR code, and convert the QR code into the commodity data;   a process unit configured to receive the commodity data from the QR analysis unit, output the commodity data to the server unit, and receive the tag applet from the server unit;   an NFC controller unit configured to, under the control of the process unit, convert the tag applet into the NFC signal and output the NFC signal to the panel unit; and   a tag applet recording unit configured to record or delete the tag applet under the control of the NFC controller unit.   
     
     
         13 . The system as set forth in  claim 11 , wherein the panel unit further comprises a barcode scanner unit configured to scan the optical code including a barcode of the commodity, and the operation unit further comprises a barcode analysis unit configured to receive the optical code from the panel unit, recognize and analyze the barcode, and covert the barcode into commodity data. 
     
     
         14 . The system as set forth in  claim 10 , wherein the server unit comprises:
 a tag applet issuance unit configured to receive the commodity data from the operation unit and convert the commodity data into the tag applet;   a commodity information database (DB) unit configured to receive the commodity data from the operation unit and search for corresponding commodity information; and   a control unit configured to perform control so that the commodity information found by the commodity information DB unit is applied to the tag applet issuance unit and the commodity data and the matched commodity information into the tag applet.   
     
     
         15 . The system as set forth in  claim 14 , wherein the operation unit comprises:
 an Quick Response (QR) analysis unit configured to receive the optical code captured by the panel unit, recognize and analyze a QR code, and convert the QR code into commodity data;   a process unit configured to receive the commodity data from the QR analysis unit, output the commodity data to the server unit, and receive the tag applet from the server unit;   an NFC controller unit configured to, under the control of the process unit, convert the tag applet into the NFC signal and output the NFC signal to the panel unit;   a tag applet recording unit configured to record or delete the tag applet under the control of the NFC controller unit; and   an output control unit configured to convert the tag applet into a multimedia signal and output the multimedia signal to the panel unit;   wherein the process unit outputs the tag applet to both the NFC controller unit and the output control unit.   
     
     
         16 . A system for providing commodity information, comprising:
 an apparatus unit comprising:
 a panel unit for capturing and displaying an optical code of a commodity; and 
 an operation unit for recognizing the optical code captured by the panel unit, converting the optical code into commodity data, and converting the commodity data into a tag applet and output the tag applet to the panel unit; and 
   wherein the panel unit transmits the tag applet to a tagging Near Field Communication (NFC) mobile terminal using NFC communication.   
     
     
         17 . The system as set forth in  claim 16 , further comprising a server unit comprised of a commodity information database (DB) unit for connecting to the operation unit and recording a plurality of pieces of commodity information linked using link information. 
     
     
         18 . The system as set forth in  claim 16 , wherein the panel unit comprises:
 a camera unit configured to capture an optical code including a Quick Response (QR) code of the commodity;   an output unit configured to output and display the optical code captured by the camera unit, or the commodity information output by the operation unit; and   an NFC antenna unit configured to wirelessly transmit the tag applet as an NFC signal.   
     
     
         19 . The system as set forth in  claim 16 , wherein the operation unit comprises:
 an QR analysis unit configured to receive the optical code captured by the panel unit, recognize and analyze a QR code, and convert the QR code into the commodity data;   a process unit configured to receive the commodity data from the QR analysis unit;   an NFC controller unit configured to, under the control of the process unit, convert an applied signal into an NFC signal and output the NFC signal to the panel unit;   a tag applet recording unit configured to record or delete the applied signal under the control of the NFC controller unit;   an output control unit configured to convert the applied signal into a multimedia signal and output the multimedia signal to the panel unit; and   a tag applet issuance unit configured to convert the commodity data, provided by the process unit, into the tag applet.   
     
     
         20 . The system as set forth in  claim 19 , wherein the system further comprises a server unit, and the process unit is configured to analyze the commodity data, separate link information from the commodity data, and provide the link information to the server unit. 
     
     
         21 . The system as set forth in  claim 20 , wherein the server unit comprises:
 a commodity information database (DB) unit configured to search for commodity information corresponding to the link information; and   a tag applet issuance unit configured to receive the commodity information found by the commodity information DB unit and convert the commodity information into the tag applet.   
     
     
         22 . The system as set forth in  claim 18 , wherein the panel unit further comprises a barcode scanner unit configured to scan the optical code including a barcode of the commodity, and the operation unit further comprises a barcode analysis unit configured to receive the optical code from the panel unit, recognize and analyze the barcode, and covert the barcode into commodity data. 
     
     
         23 . A Near Field Communication (NFC) tag generation device, comprising:
 a content output unit configured to output one or more pieces of content, and receive a selection of content using a user's manipulation or predetermined default setting;   an operation control unit for searching for a tag data corresponding to the selected content;   an NFC controller unit configured to set transmission mode corresponding to the tag data;   a memory unit configured to store the content and the tag data;   a communication interface unit configured to update information about the content or tag data with information about new content or tag data; and   an NFC antenna unit configured to transmit the tag data using NFC communication;   wherein the operation control unit transfers a control signal requesting switching to transmission mode corresponding to the selected content to the NFC controller unit.   
     
     
         24 . The NFC tag generation device as set forth in  claim 23 , further comprising at least one tag recording unit for temporarily recording tag data to be transmitted to an outside, wherein the operation control unit transfers a recording control signal recording the found tag data in the tag recording unit to the NFC controller unit. 
     
     
         25 . The NFC tag generation device as set forth in  claim 24 , wherein the tag recording unit is included in one of more selected from among the operation control unit, the NFC controller unit and the memory unit. 
     
     
         26 . The NFC tag generation device as set forth in any one of  claim 23 , wherein the content output unit comprises a touch screen; and
 the content is output via the touch screen, and the content to be transmitted is selected by touching the touch screen.   
     
     
         27 . A Near Field Communication (NFC) tag transmission method, comprising:
 outputting one or more pieces of content which can be played back to a first terminal;   selecting content to be transmitted from among the one or more pieces of content;   activating transmission mode corresponding to the selected content;   searching for tag data corresponding to the content;   establishing a data transmission session between a second terminal and the first terminal; and   transmitting the tag data from the second terminal to the first terminal.   
     
     
         28 . The NFC tag transmission method of  claim 27 , further comprising running an application corresponding to the transmission mode between the activating and the searching. 
     
     
         29 . The NFC tag transmission method of  claim 27 , further comprising requesting, at the second terminal, tag data from the first terminal between the outputting and the selecting, and the selection of the content is performed by using a predetermined method in response to the request from the first terminal.