System for concurrent optimization of business economics and customer value

Abstract

A computer-implemented system and method to provide options on products to enhance customers' experience. A computer-implemented service is operated that delivers to a customer an option to utilize up to n of m selected products, where n is less than or equal to m. Information is recorded in a data store, pertaining to said option. In addition, a system is operated to define each of the n chosen products, whereby after each of the n chosen products is defined, the customer can utilize said chosen product. The information pertaining to said defined products is recorded in a data store. A computer-implemented system and method to award two or more confirmed products to a customer, wherein said customer is allowed to utilize fewer than the awarded products.

1 . A computer-implemented system to provide options on products sold by at least one company, comprising:
 a) a data processor adapted by stored program instructions to receive at least one input in response to which a customer receives an option to utilize each of m products selected at the time the option is received, provided specified conditions are satisfied, said conditions including that the company may notify the customer, by a stated notification date, that the customer is limited to utilizing n out of said m products, wherein n is less than m;   b) a data processor adapted by stored program instructions to record information defining said option in a computer-readable data store;   c) a data processor adapted by stored program instructions to receive at least one input in response to which the company defines each of said n products, whereby after each of said n products is defined, said customer has the right to utilize said defined product; and   d) a data processor adapted by stored program instructions to record in a computer-readable data store information defining selection of said defined products.   
     
     
         2 . The system of  claim 1  wherein at least two of the data processors are a same processor. 
     
     
         3 . The system of  claim 1  wherein both said data stores are a same data store. 
     
     
         4 . A computer-implemented method to provide options on products sold by at least one company, comprising:
 a) operating a data processor adapted by stored program instructions to receive at least one input in response to which a customer receives an option to utilize each of m products selected at the time the option is received, provided specified conditions are satisfied, said conditions including that the company may notify the customer, by a stated notification date, that the customer is limited to utilizing n out of said m products, wherein n is less than m;   b) recording information defining said option in a computer-readable data store;   c) operating a data processor adapted by stored program instructions to receive at least one input in response to which each of said n products is defined, whereby after each of said n products is defined, said customer has the right to utilize said defined product; and   d) recording in a computer-readable data store information defining selection of said defined products.   
     
     
         5 . The method of  claim 4  wherein the data processors of acts a and c are a same processor. 
     
     
         6 . The method of  claim 4  wherein the data stores of acts b and d are a same data store. 
     
     
         7 . The method of  claim 4  the at least one input in which the company defines each of said n products comprises at least one input in which a prior selection of one or more of said n products is modified prior to their utilization, in one or more further transactions. 
     
     
         8 . The method of  claim 4  wherein the utilization of the n products occurs only after fulfillment of specified conditions as defined by the company. 
     
     
         9 . The method of  claim 4  wherein the utilization of the n products occurs only after fulfillment of specified conditions defined by an entity other than said company and said customer. 
     
     
         10 . The method of  claim 4  wherein at least one of said n products is defined at one or more times by the company. 
     
     
         11 . The method of  claim 4  wherein at least one of said n products is defined at one or more times by the customer. 
     
     
         12 . The method of  claim 4  wherein at least one of said n products is defined at one or more times by an entity other than said company or said customer. 
     
     
         13 . The method of  claim 4  wherein said m products are from more than one company. 
     
     
         14 . The method of  claim 4  wherein at least one of said company or an entity other than said company defines, at one or more times, one or more terms and conditions associated with said option. 
     
     
         15 . The method of  claim 4  wherein at least one payment transaction is executed between said company and said customer. 
     
     
         16 . The method of  claim 4  wherein said n products include at least one practically constrained product. 
     
     
         17 . The method of  claim 16  wherein said practically constrained product cannot be utilized fully. 
     
     
         18 . A computer-implemented method to provide options on flights, comprising:
 a) operating a data processor adapted by stored program instructions to receive at least one input in response to which a passenger receives an option to utilize each of m flights selected at the time the option is received, provided specified conditions are satisfied, said conditions including that the airline may notify the passenger, by a stated notification date, that the passenger is limited to utilize n out of said m flights, wherein n is less than m;   b) recording information defining said option in a computer-readable data store;   c) operating a data processor adapted by stored program instructions to receive at least one input in response to which the airline defines each of said n flights, whereby after each of said n flights is defined, said passenger has the right to utilize said defined flights; and   d) recording the information pertaining to said defined flights in a computer-readable data store.   
     
     
         19 . The method of  claim 18  wherein the data processors of acts a and c are a same processor. 
     
     
         20 . The method of  claim 18  wherein the data stores of acts b and d are a same data store.