Near-field communication enabled wearable apparel garment and method to capture geospatial and socially relevant data of a wearer of the wearable apparel garment and/or a user of a reader device associated therewith

Abstract

A wearable apparel garment includes a textile region configured to cover an epidermis region of a human mammal and a near-field communication tag coupled to the textile region of the wearable apparel garment at an externally visible area thereof. The wearable apparel garment also includes a message communication area adjacent to the near-field communication tag configured to direct a responsive action of another human mammal in establishing a communication link between a reader device of the another human mammal and the near-field communication tag.

What is claimed is: 
     
         1 . A wearable apparel garment comprising:
 a textile region configured to cover an epidermis region of a human mammal;   a near-field communication tag coupled to the textile region of the wearable apparel garment at an externally visible area thereof; and   a message communication area adjacent to the near-field communication tag configured to direct a responsive action of another human mammal in establishing a communication link between a reader device of the another human mammal and the near-field communication tag.   
     
     
         2 . The wearable apparel garment of  claim 1 , wherein the wearable apparel garment is at least one of a shirt, a jacket, a hat and a glove. 
     
     
         3 . The wearable apparel garment of  claim 2 , wherein at least one of:
 the externally visible area of the textile region is a shoulder area of the shirt, and   the near-field communication tag is coated with a water-resistant material that is configured to protect a memory region and a communication area associated therewith from water and corrosive washing while permitting a reading thereof through the reader device.   
     
     
         4 . The wearable apparel garment of  claim 1 , wherein the near-field communication tag is one of sewn onto the externally visible area of the textile region and removably attached thereto. 
     
     
         5 . The wearable apparel garment of  claim 1 , wherein the communication link is configured to transmit a profile information of the human mammal wearing the wearable apparel garment to the reader device of the another human mammal. 
     
     
         6 . The wearable apparel garment of  claim 1 , wherein the reader device of the another human mammal is a near-field communication enabled mobile phone. 
     
     
         7 . The wearable apparel garment of  claim 1 ,
 wherein the reader device includes an appropriate tag reader to read the near-field communication tag, and   wherein the near-field communication tag is a passive tag configured to be powered by the reading thereof by the reader device.   
     
     
         8 . The wearable apparel garment of  claim 5 , wherein the communication link is configured to open a browser on the reader device on which the profile information is displayed. 
     
     
         9 . The wearable apparel garment of  claim 1 , wherein the communication link is configured to transmit a geospatial information of the reader device to a server configured to collect information from a plurality of reader devices that establishes the communication link with the near-field communication tag. 
     
     
         10 . The wearable apparel garment of  claim 1 ,
 wherein the message communication area is configured to describe an incentive to the another human mammal when the another human mammal establishes the communication link, and   wherein the near-field communication tag is programmable by the human mammal possessing the wearable apparel garment.   
     
     
         11 . The wearable apparel garment of  claim 10 , wherein the incentive is delivered to the reader device of the another human mammal through a browser that activates a Uniform Resource Locator (URL) page whose identity is revealed through the communication link with the near-field communication tag. 
     
     
         12 . The wearable apparel garment of  claim 1 , wherein an incentive is delivered to the human mammal through a server device of an entity based on a reading of near-field communication tag through the reader device of the another human mammal. 
     
     
         13 . The wearable apparel garment of  claim 1 , wherein a transferor of the wearable apparel garment is provided a capability to simultaneously program the near-field communication tag along with other near-field communication tags of other wearable apparel garments through a tag definition website. 
     
     
         14 . The wearable apparel garment of  claim 10 , wherein the incentive is at least one of a coupon having a monetary value associated therewith and an entry into a drawing of chance having a prize associated therewith. 
     
     
         15 . The wearable apparel garment of  claim 8 , wherein the communication link is configured to enable opening of at least one of a personal webpage, a dating profile, a social networking profile and a business networking profile associated with the human mammal on the reader device of the another human mammal based on a URL information stored in the near-field communication tag being transmitted to the reader device. 
     
     
         16 . A method comprising:
 patterning a textile region of a wearable apparel garment to cover an epidermis region of a human mammal;   securing a near-field communication tag onto the textile region of the wearable apparel garment at an externally visible area thereof;   providing a message communication area adjacent to the near-field communication tag secured onto the textile region of the wearable apparel garment; and   directing, through the message communication area, a responsive action of another human mammal in establishing a communication link between a reader device of the another human mammal and the near-field communication tag.   
     
     
         17 . The method of  claim 16 , comprising one of sewing the near-field communication tag onto the externally visible area of the textile region of the wearable apparel garment and removably attaching the near-field communication tag thereto. 
     
     
         18 . The method of  claim 16 , further comprising transmitting, through the communication link, a profile information of the human mammal wearing the wearable apparel garment to the reader device of the another human mammal. 
     
     
         19 . The method of  claim 18 , further comprising opening a browser on the reader device on which the profile information is displayed. 
     
     
         20 . The method of  claim 16 , further comprising transmitting, through the communication link, a geospatial information of the reader device to a server configured to collect information from a plurality of reader devices that establishes the communication link with the near-field communication tag. 
     
     
         21 . The method of  claim 16 , further comprising describing, through the message communication area, an incentive to the another human mammal when the another human mammal establishes the communication link. 
     
     
         22 . The method of  claim 16 , further comprising at least one of:
 providing, to the human mammal possessing the wearable apparel garment, a capability to program the near-field communication tag; and   providing, to a transferor of the wearable apparel garment, a capability to simultaneously program the near-field communication tag along with other near-field communication tags of other wearable apparel garments through a tag definition website.   
     
     
         23 . The method of  claim 21 , further comprising delivering the incentive to the reader device of the another human mammal through a browser that activates a Uniform Resource Locator (URL) page whose identity is revealed through the communication link with the near-field communication tag. 
     
     
         24 . The method of  claim 21 , wherein the incentive is at least one of a coupon having a monetary value associated therewith and an entry into a drawing of chance having a prize associated therewith. 
     
     
         25 . The method of  claim 19 , comprising opening of at least one of a personal webpage, a dating profile, a social networking profile and a business networking profile associated with the human mammal on the reader device of the another human mammal based on a URL information stored in the near-field communication tag being transmitted to the reader device. 
     
     
         26 . A method comprising:
 providing, through a server device, a plurality of wearable apparel garments to an entity, each wearable apparel garment of the plurality of wearable apparel garments including:
 a textile region configured to cover an epidermis region of a human mammal; 
 a near-field communication tag coupled to the textile region of the wearable apparel garment at an externally visible area thereof; and 
 a message communication area adjacent to the near-field communication tag configured to direct a responsive action of another human mammal in establishing a communication link between a reader device of the another human mammal and the near-field communication tag; 
   monitoring, during at least one social situation, readings of the near-field communication tags associated with the plurality of wearable apparel garments procured from the entity through a plurality of reader devices of a corresponding plurality of another human mammals; and   obtaining, through at least one of the server device and another server device, information related to market intelligence based on the monitored readings of the near-field communication tags.   
     
     
         27 . The method of  claim 26 , further comprising transmitting, through the communication link, a profile information of the human mammal wearing the wearable apparel garment to the reader device of the another human mammal. 
     
     
         28 . The method of  claim 26 , further comprising transmitting, through the communication link, a geospatial information of the reader device to the server device configured to collect information from the plurality of reader devices. 
     
     
         29 . The method of  claim 26 ,
 wherein one of: the another server device is associated with the entity and the method further comprises providing, through the server device, a subscription service to the entity associated with access to the information related to market intelligence.   
     
     
         30 . The method of  claim 26 , further comprising:
 optionally providing, through a web-store of the at least one of the server device and the another server device, at least a portion of the plurality of wearable apparel garments for at least one of: a reduced price compared to a retail price thereof and free of cost to those who read a near-field communication tag to socially propagate wearing of the wearable apparel garments.   
     
     
         31 . A system comprising:
 a wearable apparel garment comprising a textile region configured to cover an epidermis region of a human mammal, the wearable apparel garment further comprising:
 a near-field communication tag coupled to the textile region of the wearable apparel garment at an externally visible area thereof; and 
 a message communication area adjacent to the near-field communication tag configured to direct a responsive action of another human mammal in establishing a communication link therebetween; 
   a plurality of reader devices associated with a corresponding plurality of another human mammals having a capability to read near-field communication tag in response to the message communication area and to transmit data associated with information read from the near-field communication tag; and   a server device to receive data transmitted from at least one reader device of the plurality of reader devices following the reading of near-field communication tag therefrom.   
     
     
         32 . The system of  claim 31 , wherein the wearable apparel garment is at least one of a shirt, a jacket, a hat and a glove. 
     
     
         33 . The system of  claim 32 , wherein at least one of:
 the externally visible area of the textile region is a shoulder area of the shirt, and   the near-field communication tag is coated with a water-resistant material configured to protect a memory region and a communication area associated therewith from water and corrosive washing while permitting reading thereof through the at least one reader device.   
     
     
         34 . The system of  claim 31 , wherein the near-field communication tag is one of sewn onto the externally visible area of the textile region and removably attached thereto. 
     
     
         35 . The system of  claim 31 , wherein the communication link is configured to transmit a profile information of the human mammal wearing the wearable apparel garment to the at least one reader device. 
     
     
         36 . The system of  claim 31 , wherein the at least one reader device is a near-field communication enabled mobile phone. 
     
     
         37 . The system of  claim 31 ,
 wherein each of the plurality of reader devices includes an appropriate tag reader to read the near-field communication tag, and   wherein the near-field communication tag is a passive tag configured to be powered by the reading thereof by the at least one reader device.   
     
     
         38 . The system of  claim 31 , wherein the communication link is configured to open a browser on the at least one reader device on which the profile information is displayed. 
     
     
         39 . The system of  claim 31 , wherein the communication link is configured to transmit a geospatial information of the at least reader device to the server device. 
     
     
         40 . The system of  claim 31 ,
 wherein the message communication area is configured to describe an incentive to the at least one another human mammal associated with the at least one reader device when the at least one another human mammal establishes the communication link, and   wherein the near-field communication tag is programmable by the human mammal possessing the wearable apparel garment.   
     
     
         41 . The system of  claim 40 , wherein the incentive is delivered to the at least one reader device of the at least one another human mammal through a browser that activates a Uniform Resource Locator (URL) page whose identity is revealed through the communication link with the near-field communication tag. 
     
     
         42 . The system of  claim 40 , wherein the incentive is at least one of a coupon having a monetary value associated therewith and an entry into a drawing of chance having a prize associated therewith. 
     
     
         43 . The system of  claim 38 , wherein the communication link is configured to enable opening of at least one of a personal webpage, a dating profile, a social networking profile and a business networking profile associated with the human mammal on the at least one reader device based on a URL information stored in the near-field communication tag being transmitted to the at least one reader device.