System for transmitting syndicated programs over the internet
Abstract
A system and method are provided for exposing Internet users to advertisements together with the distribution of media content in a manner which is germane to conventional syndicated broadcast agreements. The system includes a processor coupled to a memory device. The system further includes software means operable on the processor and memory device. The software means is operable on the processor for obtaining a user specific set of data prior to distributing a media package. The software means is operable for selecting a number of advertisements from a data bank containing a plurality of advertisements based on the user specific set of data. The software means is operable for combining the selected number of advertisements with a requested set of media content to form the media package. The software means is further operable for distributing the media package. In this manner a regional broadcasting station can preserve its investment in purchasing national syndicate broadcast rights by ensuring regional advertisers a penetration of their advertisements across a regional Internet audience. Methods for performing the same are similarly included.
Claims
exact text as granted — not AI-modified1 - 50 . (canceled)
51 . A system for exposing a network-connected user to first content together with the distribution of second content, the system comprising:
a processor; a memory device coupled to the processor; and software operable on the processor and memory device for:
transparently to the network-connected user, obtaining user specific data about the network-connected user prior to distributing a content package to the network-connected user via a network to which the network-connected user is communicatively connected;
selecting the first content, from a data bank containing a plurality of content, based on the user specific data; and
combining the selected first content with requested second content to form the content package.
52 . The system of claim 51 , wherein the software is further operable for distributing the content package to the network-connected user.
53 . The system of claim 52 , wherein the user specific data comprises localizing data about the network-connected user, and wherein selecting the first content includes selecting at least one content based, at least in part, on the localizing data.
54 . The system of claim 51 , wherein the requested second content comprises syndicated media content.
55 . The system of claim 51 , wherein the requested second content comprises live media content.
56 . The system of claim 51 , wherein the requested second content comprises media content that has been previously distributed.
57 . The system of claim 51 , wherein the second content is at least one of audio content, textual content, image content, and video content.
58 . The system of claim 51 , wherein combining the selected first content with the requested second content comprises combining the selected first content in a manner such that the selected first content is reproducible on a network access capable device.
59 . The system of claim 51 , wherein combining the selected first content with the requested second content comprises providing at least one link to a website sponsoring the first content.
60 . The system of claim 51 , wherein combining the selected first content with the requested second content comprises combining the selected first content in a manner such that the selected first content is reproducible during a predetermined break in the requested second content.
61 . The system of claim 53 , wherein obtaining user specific data comprises obtaining the localizing data from a positioning system having location information about the network-connected user.
62 . The system of claim 53 , wherein obtaining user specific data comprises obtaining the localizing data from a network provider.
63 . The system of claim 51 , wherein the user specific data comprises at least one of demographic data about the network-connected user, physical data about the network-connected user, and psychographic data about the network-connected user.
64 . The system of claim 63 , wherein the software operable for selecting the first content is operable as a collaborative filter for relationally selecting the first content based on the user specific data.
65 . The system of claim 51 , wherein the user specific data comprises data retrieved from a device connecting the network-connected user to the network.
66 . The system of claim 65 , wherein the user specific data comprises cookie data from the device connecting the network-connected user to the network.
67 . The system of claim 51 , wherein selecting the first content comprises selecting at least one content based on a predetermined time frame.
68 . The system of claim 51 , wherein selecting the first content comprises allowing subsequently dated content from a content originator to supersede earlier dated content from the content originator.
69 . The system of claim 51 , wherein the user specific data comprises driver's license information for the network-connected user.
70 . The system of claim 51 , wherein the user specific data comprises credit card holder information for the network-connected user.
71 . The system of claim 51 , wherein the first content comprises content selected from a group consisting of regional content and national content.
72 . The system of claim 51 , wherein combining the selected first content with the requested second content comprises integrating the first content with the requested second content.
73 . The system of claim 51 , wherein combining the selected first content with the requested second content is done in a manner such that the selected first content is reproducible in a separate area of a website from the requested second content.
74 . A method of exposing a network-connected user to directed content, the method comprising:
transparently to the network-connected user, obtaining user specific data via a network to which the network-connected user is communicatively connected prior to distributing a content package to the network-connected user; selecting first content, from a computer-readable storage media comprising a plurality of content, based on the user specific data; combining the selected first content with a requested second content to form the content package; and distributing the content package to the network-connected user via the network.
75 . The method of claim 74 , wherein the user specific data comprises localizing data about the network-connected user, and wherein selecting the first content includes selecting at least one content based, at least in part, on the localizing data.
76 . The method of claim 75 , wherein selecting the first content includes selecting a geographically tagged content.
77 . The method of claim 74 , wherein the requested second content comprises syndicated media content.
78 . The method of claim 74 , wherein the requested second content comprises live media content.
79 . The method of claim 74 , wherein the requested second content comprises media content that has been previously distributed.
80 . The method of claim 74 , wherein the second content is at least one of audio content, textual content, image content, and video content.
81 . The method of claim 74 , wherein combining the selected first content with the requested second content comprises combining the selected first content in a manner such that the selected first content is reproducible on a website.
82 . The method of claim 74 , wherein combining the selected first content with the requested second content comprises providing at least one link to a website sponsoring the at least one content.
83 . The method of claim 74 , wherein combining the selected first content with the requested second content comprises combining the selected first content in a manner such that the selected first content is reproducible during a predetermined break in the requested second content.
84 . The method of claim 75 , wherein obtaining user specific data comprises obtaining the localizing data from a positioning system having location information about the network-connected user.
85 . The method of claim 75 , wherein obtaining user specific data comprises obtaining the localizing data from a network provider.
86 . The method of claim 74 , wherein the user specific data comprises at least one of demographic data about the network-connected user, physical data about the network-connected user, and psychographic data about the network-connected user.
87 . The method of claim 74 , wherein the user specific data comprises data retrieved from a device connecting the network-connected user to the network.
88 . The method of claim 87 , wherein the user specific data comprises cookie data from the device connecting the network-connected user to the network.
89 . The method of claim 74 , wherein selecting the first content comprises selecting at least one content based on a predetermined time frame.
90 . The method of claim 74 , wherein selecting the first content comprises allowing subsequently dated content from a content originator to supersede earlier dated content from the content originator.
91 . The method of claim 74 , wherein the user specific data comprises driver's license information for the network-connected user.
92 . The method of claim 74 , wherein the user specific data comprises credit card holder information for the network-connected user.
93 . The method of claim 74 , wherein the first content comprises content selected from a group consisting of regional content and national content.
94 . The method of claim 74 , wherein combining the selected first content with the requested second content comprises integrating the first content with the requested second content.
95 . The method of claim 74 , wherein combining the selected first content with the requested second content is done in a manner such that the selected first content is reproducible in a separate area of a website from the requested second content.
96 . A method for exposing a network-connected user to directed content, the method comprising:
transparently to the network-connected user, obtaining localizing data about the network-connected user via a network to which the network-connected user is communicatively connected; and creating an electronically transmittable content package for distributing to the network-connected user via the network, the content package comprising requested content and a selected content selected based on the obtained localizing data.Join the waitlist — get patent alerts
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