Consumer database loyalty program for a money transfer system

Abstract

A money transfer system provided in connection with a loyalty program where the loyalty program members are assigned a loyalty identifier. The system includes point of entry ports to communicate transaction information with points of entry; a promotion database, a customer database, a pricing database, an analytics port to communicate marketing information with a marketing analytics system and a transaction processing system. The transaction processing system updates the promotion database as a function of the marketing information, receives money transfer transaction requests including loyalty identifiers, determines whether the requested transactions are entitled to loyalty program promotions, prices the transactions as a function of base transaction pricing and promotions pricing of any promotions to which the transaction is entitled, provides the transaction pricing information, updates the customer database as a function of transaction information and periodically provides transaction information to the analytics port.

What is claimed is: 
     
         1 . A money transfer system capable of providing discounted fee money transfer transactions, including:
 point of entry ports to communicate transaction information with points of entry;   a promotion database including information representative of promotions, including promotions pricing, wherein the information representative of promotions includes information representative of promotions available only to loyalty program members;   a customer database including information representative of customers' transaction histories and customers' loyalty identifiers for customers that are members of a loyalty program;   a pricing database including base transaction pricing;   an analytics port to communicate marketing information with a marketing analytics system; and   a transaction processing system connected to the point of entry ports, promotion database, customer database, pricing database and analytics port, wherein the transaction processing system is configured to:
 update the promotion database as a function of the marketing information; 
 receive money transfer transaction requests, wherein at least some of the requests include loyalty identifiers identifying the customers as loyalty program members; 
 determine whether any received loyalty identifiers are valid; 
 determine based on information in the promotion database whether requested transactions are entitled to promotions, including whether the requested transaction is entitled to any loyalty program promotions; 
 determine transaction pricing information as a function of the base transaction pricing in the pricing database and the promotions pricing in the promotion database that are associated with transactions determined to be entitled to promotions; 
 provide the transaction pricing information to the point of entry ports associated with the transactions to enable the transaction pricing information to be communicated to the associated points of entry; 
 processing the transaction, including determining whether the transaction was completed; 
 update the customer database as a function of transaction information, including whether the transaction was entitled to a loyalty program promotion; and 
 provide transaction information to the analytics port.