System and method for location monitoring based on organized geofeeds

Abstract

The disclosure relates to systems and methods for monitoring multiple locations based on hierarchical or arbitrary groupings of geofeeds. A geofeed may include content that is aggregated from a plurality of content providers using respective requests formatted specifically for individual ones of the plurality of content providers, where an individual set of a plurality of content is relevant to one or more geo-locations. The system facilitates robust organization, including hierarchical and arbitrary groupings, and analytics applied to the geofeeds. The groupings may be used in a wide range of applications such as location monitoring that allows organizations to manage multiple locations as individual geofeeds and group geofeeds for higher-level monitoring. The system facilitates security settings and rolled up reporting based on permission levels and/or groups of geofeeds, and provides tools to allow management of content that is made available by the system.

What is claimed is: 
     
         1 . A method for analyzing social media content items associated with a group of locations, the method being implemented in a computer system that includes one or more physical processors programmed with one or more computer readable instructions that, when executed by the one or more physical processors, cause the computer system to perform the method, the method comprising:
 receiving, by the computer system, a request to analyze a first group of social media content items comprising a first set of social media content items and a second set of social media content items, wherein   the first set of social media content items comprises first content aggregated from a plurality of content providers based on respective requests formatted specifically for individual ones of the plurality of content providers and is relevant to one or more first geographically definable locations, and   the second set of social media content items comprises second content aggregated from the plurality of content providers based on respective requests formatted specifically for individual ones of the plurality of content providers and is relevant to one or more second geographically definable locations that is different from the one or more first geographically definable locations;   determining, by the computer system, at least a first metric relating to the first set of social media content items;   determining, by the computer system, at least a second metric relating to the second set of social media content items; and   providing, by the computer system, one or more metrics related to the first group based on the first metric and the second metric.   
     
     
         2 . The method of  claim 1 , wherein the first metric is associated with a first value for a type of metric and the second metric is associated with a second value for the type of metric, and wherein providing the one or more metrics related to the first group comprises:
 aggregating, by the computer system, the first value associated with the first metric and the second value associated with the second metric; and   determining, by the computer system, the one or more metrics based on the aggregated first metric and the second metric.   
     
     
         3 . The method of  claim 1 , wherein providing the one or more metrics related to the first group comprises:
 providing, by the computer system, the first metric; and   providing, by the computer system, the second metric.   
     
     
         4 . The method of  claim 1 , wherein the one or more metrics related to the first group include at least a number of the social media content items of the first group. 
     
     
         5 . The method of  claim 4 , wherein the one or more metrics further include at least a trend based on the number. 
     
     
         6 . The method of  claim 1 , wherein the one or more metrics relating to the first group include at least a number of the social media content items associated with positive content and/or a number of the social media content items associated with negative content. 
     
     
         7 . The method of  claim 6 , wherein the one or more metrics relating to the first group further include an overall sentiment based on the number of the social media content items associated with positive content and/or the number of the social media content items associated with negative content. 
     
     
         8 . The method of  claim 1 , wherein the one or more metrics relating to the first group include at least a number of content of a first type and a number of content of a second type. 
     
     
         9 . The method of  claim 8 , wherein the first type comprises video content and the second type comprises image content. 
     
     
         10 . The method of  claim 1 , wherein the one or more metrics relating to the first group include at least a number of content by source of content. 
     
     
         11 . The method of  claim 1 , wherein the one or more metrics relating to the first group include at least an average or median number of content for an identified time period. 
     
     
         12 . The method of  claim 1 , the method further comprising:
 receiving, by the computer system, a request to analyze a second group that includes the first group and at least one other group, the at least one other group comprising at least a third set of social media content items comprising third content aggregated from the plurality of content providers based on respective requests formatted specifically for individual ones of the plurality of content providers and is relevant to one or more one or more third geographically definable locations that is different from the one or more first geographically definable locations and different from the one or more second geographically definable locations;   obtaining, by the computer system, at least a third metric relating to the third set of social media content items; and   providing, by the computer system, one or more metrics relating to the second group, wherein the one or more metrics relating to the second group is based on at least the one or more metrics relating to the first group and the third metric.   
     
     
         13 . The method of  claim 12 , wherein the request for the second group is received before the request for the first group such that the request for the first group comprises a drill-down from the request for the second group. 
     
     
         14 . The method of  claim 1 , the method further comprising:
 comparing, by the computer system, the first metric and the second metric; and   providing, by the computer system, information relating to the comparison.   
     
     
         15 . A system for analyzing social media content items associated with a group of locations, the system comprising:
 one or more physical processors programmed with one or more computer readable instructions that, when executed by the one or more physical processors, program the one or more physical processors to:
 receive a request to analyze a first group of social media content items comprising a first set of social media content items and a second set of social media content items, wherein 
 the first set of social media content items comprises first content aggregated from a plurality of content providers based on respective requests formatted specifically for individual ones of the plurality of content providers and is relevant to one or more first geographically definable locations, and 
 the second set of social media content items comprises second content aggregated from the plurality of content providers based on respective requests formatted specifically for individual ones of the plurality of content providers and is relevant to one or more second geographically definable locations that is different from the one or more first geographically definable locations; 
 determine at least a first metric relating to the first set of social media content items; 
 determine at least a second metric relating to the second set of social media content items; and 
 provide one or more metrics related to the first group based on the first metric and the second metric. 
   
     
     
         16 . The system of  claim 15 , wherein the first metric is associated with a first value for a type of metric and the second metric is associated with a second value for the type of metric, and wherein to provide the one or more metrics related to the first group, the one or more physical processors are further programmed to:
 aggregate the first value associated with the first metric and the second value associated with the second metric; and   determine the one or more metrics based on the aggregated first metric and the second metric.   
     
     
         17 . The system of  claim 15 , wherein to provide the one or more metrics related to the first group, the one or more physical processors are further programmed to:
 provide the first metric; and   provide the second metric.   
     
     
         18 . The system of  claim 15 , wherein the one or more metrics related to the first group include at least a number of the social media content items of the first group. 
     
     
         19 . The system of  claim 18 , wherein the one or more metrics further include at least a trend based on the number. 
     
     
         20 . The system of  claim 15 , wherein the one or more metrics relating to the first group include at least a number of the social media content items associated with positive content and/or a number of the social media content items associated with negative content. 
     
     
         21 . The system of  claim 20 , wherein the one or more metrics relating to the first group further include an overall sentiment based on the number of the social media content items associated with positive content and/or the number of the social media content items associated with negative content. 
     
     
         22 . The system of  claim 15 , wherein the one or more metrics relating to the first group include at least a number of content of a first type and a number of content of a second type. 
     
     
         23 . The system of  claim 22 , wherein the first type comprises video content and the second type comprises image content. 
     
     
         24 . The system of  claim 15 , wherein the one or more metrics relating to the first group include at least a number of content by source of content. 
     
     
         25 . The system of  claim 15 , wherein the one or more metrics relating to the first group include at least an average or median number of content for an identified time period. 
     
     
         26 . The system of  claim 15 , wherein the one or more physical processors are further programmed to:
 receive a request to analyze a second group that includes the first group and at least one other group, the at least one other group comprising at least a third set of social media content items comprising third content aggregated from the plurality of content providers based on respective requests formatted specifically for individual ones of the plurality of content providers and is relevant to one or more one or more third geographically definable locations that is different from the one or more first geographically definable locations and different from the one or more second geographically definable locations;   obtain at least a third metric relating to the third set of social media content items; and   provide one or more metrics relating to the second group, wherein the one or more metrics relating to the second group is based on at least the one or more metrics relating to the first group and the third metric.   
     
     
         27 . The system of  claim 26 , wherein the request for the second group is received before the request for the first group such that the request for the first group comprises a drill-down from the request for the second group. 
     
     
         28 . The system of  claim 15 , wherein the one or more physical processors are further programmed to:
 compare the first metric and the second metric; and   provide information relating to the comparison.