Social Content Monitoring Platform Apparatuses, Methods and Systems

Abstract

The SOCIAL CONTENT MONITORING PLATFORM METHODS (“Social-Watch”) transforms social media contents via Social-Watch components, into ad effects data. A method is disclosed, comprising: identifying a request to access user social media content; obtaining user authorization credentials to access user social media content; sending an access request with the obtained user authorization credentials to a social media platform; receiving social media content data from the social media platform; determining a type of the received media content data; tagging the received media content data based on the type according to a progressive taxonomy mechanism; receive a social media analytics request for an item; querying the tagged media content data based on key terms related to the item; and determining impression heuristics for the item based on query results.

1 . A social media content access processor-implemented method, comprising:
 identifying a request to access user social media content;   obtaining user authorization credentials to access user social media content;   sending an access request with the obtained user authorization credentials to a social media platform;   receiving social media content data from the social media platform;   determining a type of the received media content data;   tagging the received media content data based on the type according to a progressive taxonomy mechanism;   receive a social media analytics request for an item;   querying the tagged media content data based on key terms related to the item; and   determining impression heuristics for the item based on query results.   
     
     
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