Automated advertising agency apparatuses, methods and systems

Abstract

The AUTOMATED ADVERTISING AGENCY APPARATUSES, METHODS AND SYSTEMS (“AAA”) provides a platform that, in various embodiments, is configurable to provide advertisement generation and/or placement facilities leveraging real-time or near real-time updating of social media data. The AAA may be configured to automatically direct advertising purchasing, configuration and placement, guide marketing efforts, and implement marketing strategies maximizing target impact. The AAA may further be configurable to forecast financial data, such as revenues, associated with queried products or services, and to direct optimized advertising configuration, purchasing and/or placement.

1 . A processor-implemented method, comprising:
 identifying a target group for advertisement having revenue lift elasticity higher than a threshold elasticity value;   selecting at least one intent driver associated with the target group based on correlations between the intent driver and the target group identified in a document corpus;   determining a messaging strategy based on the at least one intent driver; and   initiating the messaging strategy.   
     
     
         2 .- 27 . (canceled)