Insurance marketing methods

Abstract

A method of purchasing and selling insurance includes transmitting property information ( 3001 - 3015 ), having the property information ( 3001 - 3013 ) analyzed, modifying at least one quotation calculation underwriting rule based on the analysis of the information, creating an insurance pricing model ( 3400 ) based on the modified underwriting rule, transmitting and receiving the insurance quote ( 3305, 3400 ), and purchasing insurance ( 3409 ) via computer. A method for modifying insurance coverage ( 3405 ) including transmitting property information ( 3001 - 3015 ) and existing policy information to a first insurance provider, generating a document directed to a second insurance provider authorizing cancellation of the existing insurance policy and directing the second insurance provider to remit a refund payment.

1 . A method of purchasing and selling insurance including transmitting from a first computer information regarding property to be insured, receiving at the first computer a quote for insurance and purchasing insurance via the first computer. 
     
     
         2 . The method of  claim 1  wherein the property includes a vehicle. 
     
     
         3 . The method of  claim 2  wherein the information includes the vehicle's vehicle identification number (VIN). 
     
     
         4 . The method of  claim 3  further including maintaining a data set containing, by VIN, a year of manufacture (year) of the vehicle, a manufacturer identification (make) of the vehicle, a model designation of the vehicle (model), and a body style (style) of the vehicle, and using information contained in the data set to provide the quote. 
     
     
         5 . The method of  claim 4  further including determining the quote from the year, make, model and style. 
     
     
         6 . The method of  claim 5  wherein determining the quote from the year, make, model and style includes determining the quote from the year, make, model and style using a second computer. 
     
     
         7 . The method of  claim 2  wherein transmitting information includes transmitting information concerning a year of manufacture (year) of the vehicle, a manufacturer identification (make) of the vehicle, a model designation of the vehicle (model), and a body style (style) of the vehicle. 
     
     
         8 . The method of  claim 2  wherein transmitting information includes transmitting information regarding at least one individual who will be operating the vehicle. 
     
     
         9 . The method of  claim 8  wherein transmitting information regarding the at least one individual includes transmitting a pseudonym. 
     
     
         10 . The method of  claim 8  wherein determining the quote for insurance includes considering the information regarding the at least one individual who will be operating the vehicle. 
     
     
         11 . The method of  claim 1  wherein transmitting information includes dynamically creating at least one data entry screen on a monitor associated with the first computer. 
     
     
         12 . The method of  claim 1  further including storing the quote once it has been received. 
     
     
         13 . The method of  claim 1  wherein receiving a quote includes providing at least first and second quotes and comparing the first and second quotes. 
     
     
         14 . The method of  claim 1  further including transmitting from the first computer additional information regarding property to be insured, and receiving a second quote based on the additional information. 
     
     
         15 . The method of  claim 1  further including transmitting proof of insurance via facsimile. 
     
     
         16 . The method of  claim 1  further including dispatching proof of insurance via carrier. 
     
     
         17 . The method of  claim 1  wherein receiving a quote for insurance includes recommending at least one insurance coverage level. 
     
     
         18 . The method of  claim 1  further including transmitting additional information regarding the property to be insured. 
     
     
         19 . The method of  claim 18  wherein receiving a quote for insurance includes receiving a quote determined by considering the additional information regarding the property to be insured. 
     
     
         20 . The method of  claim 1  wherein purchasing insurance includes transmitting payment information. 
     
     
         21 - 100 . (canceled)