Interactive sports apparel

Abstract

An interactive sports apparel that includes a scannable code forming part of the apparel, and a server configured to simultaneously deliver static media content and streaming media content to content placeholders residing on a scanner that scans the code on the apparel. The static and streaming media each have content based on proximity of the scanner to the apparel, and a user profile associated with the scanner.

What is claimed is: 
     
         1 . An interactive sports apparel, comprising:
 an article of sports apparel having a scannable code forming part of the apparel; and   a server configured to simultaneously deliver static media content and streaming media content to respective content placeholders residing on a scanner that scans the code on said apparel, the static media and the streaming media each having content that is determined based on:
 a proximity of the scanner to said apparel; and 
 a user profile associated with the scanner. 
   
     
     
         2 . The interactive sports apparel of  claim 1 , wherein the streaming media is a video. 
     
     
         3 . The interactive sports apparel of  claim 1 , wherein the streaming media is a training video. 
     
     
         4 . The interactive sports apparel of  claim 1 , wherein the streaming media is a video taken from a wearer of said apparel. 
     
     
         5 . The interactive sports apparel of  claim 1 , wherein the streaming media plays only when the scanner is within a predetermined distance of said apparel. 
     
     
         6 . The interactive sports apparel of  claim 1 , wherein said apparel is a shirt. 
     
     
         7 . The interactive sports apparel of  claim 1 , wherein said code is a QR code. 
     
     
         8 . The interactive sports apparel of  claim 1 , wherein said server is configured to deliver the static media and the streaming media based on a GPS location of the scanner. 
     
     
         9 . The interactive sports apparel of  claim 1 , wherein said scannable code on said apparel is only active for a predetermined time. 
     
     
         10 . A method for dynamically delivering streaming media content and static media content to a user, comprising:
 receiving a scan code identification at a server, the scan code identification being associated with a scannable graphic code forming part of an article of sports apparel;   receiving, at the server, location data of a scanner; and   delivering streaming media content and static media content to the scanner based on:
 proximity of the scanner to the sports apparel having the scannable graphic code; and 
 a user profile associated with the scanner. 
   
     
     
         11 . The method of  claim 10 , wherein the streaming media is video. 
     
     
         12 . The method of  claim 10 , wherein the streaming media is a training video. 
     
     
         13 . The method of  claim 10 , further comprising receiving video from a wearer of the sports apparel and delivering the video from the wearer of the sports apparel to the scanner. 
     
     
         14 . The method of  claim 10 , wherein the streaming media is only delivered when the scanner is within a predetermined distance to the scanner. 
     
     
         15 . The method of  claim 10 , wherein the sports apparel is a shirt. 
     
     
         16 . The method of  claim 10 , wherein the scannable graphic code is a QR code. 
     
     
         17 . The method of  claim 10 , wherein the streaming media is delivered to the scanner based on a GPS location of the scanner. 
     
     
         18 . The method of  claim 10 , wherein the scannable graphic code is active only for a predetermined time.