US2019130455A1PendingUtilityA1

Method of enhancing emails with targeted ads

Assignee: TAMIRAS PER PTE LTD LLCPriority: Apr 5, 2002Filed: Jun 25, 2018Published: May 2, 2019

Est. expiryApr 5, 2022(expired)· nominal 20-yr term from priority

G06Q 30/0275G06Q 30/0269G06Q 30/0254G06Q 30/0251G06Q 30/02G06Q 30/0273G06Q 30/0271G06Q 30/0267G06Q 30/0277G06Q 30/0235G06Q 30/0255G06Q 30/0256

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Claims

Abstract

A computer method and system for intercepting email messages, scanning the email messages for key words, determining whether the key words match or relate to key words determined to relate to advertising content, and enhancing the email message by routing the emails to recipients in a manner so that highly relevant, highly targeted advertising tag lines or other content are displayed together with the emails when the emails are accessed and viewed by email recipients.

Claims

exact text as granted — not AI-modified

What is claimed is: 
     
         1 . A method comprising:
 accessing an electronic transmission transmitted from a client computing device or ready for transmission from the client computing device;   selecting one or more advertisements for insertion into the electronic transmission;   inserting the selected one or more advertisements into the electronic transmission; and   initiating a payment to a user of the client computing device, the payment being provided to the user in exchange for allowing the one or more advertisements to be placed in the electronic transmission.

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