Rfid-enhanced and location detection in a jewelry shopping experience

Abstract

Systems, methods and apparatus for in-store preview of jewelry items that comprise detecting that a RFID tag that is coupled to a jewelry item is within a threshold vicinity of a RFID reader. The information about the jewelry item is transmitting to an electronic device that is located proximately to the jewelry counter. Beacon technology is employed to communicate with a customer's mobile device. Pass application technology is employed to transmit records to and from a customer and local retailer.

1 . (canceled) 
     
     
         2 . A method comprising:
 causing information about an item to be stored in a database entry of an account of a user stored in a non-transitory computer-readable storage medium;   after storing the information in the database entry, detecting, by at least one processor of at least one computer in electronic communication with a plurality of other computers via an electronic communications network, a mobile device associated with the user;   responsive to detecting the mobile device associated with the user, identifying the item stored in the database entry of the account of the user, in which the item is in a first location;   after identifying the item stored in the database entry of the account of the user, detecting, by at least one processor of at least one computer in electronic communication with a sensor, an (Radio Frequency Identification) RFID tag that is coupled to the item when the item is moved to a second location different from the first location, in which the RFID tag is proximate to an RFID reader that is capable of receiving information from the RFID tag when the item is in the second location, in which the RFID tag is embedded with information that is unique to the item;   in response to detecting the RFID tag when the item is in the second location, automatically receiving, via the RFID reader, the information that is unique to the item, in which the RFID reader and the RFID tag are in wireless communication over a network; and   after the information that is unique to the item is automatically received via the RFID reader, transmitting the received information to an electronic device.   
     
     
         3 . The method of  claim 2 , in which the RFID reader comprises an antenna mat. 
     
     
         4 . The method of  claim 2 , in which the RFID reader comprises a wearable technology. 
     
     
         5 . The method of  claim 2 , in which the electronic device is mounted to a counter. 
     
     
         6 . The method of  claim 2 , in which the electronic device comprises a display, in which the display is viewable by a customer, and in which the electronic device comprises a mobile device. 
     
     
         7 . The method of  claim 2 , in which the electronic device comprise a tablet. 
     
     
         8 . The method of  claim 2 , in which the electronic device comprises a personal electronic device of a customer. 
     
     
         9 . The method of  claim 8 , in which the personal electronic device comprises a wearable technology. 
     
     
         10 . The method of  claim 8 , in which the act of transmitting the information to an electronic device that is located proximately to a counter occurs responsive to a determination that the electronic device is located proximately to a counter, and in which the counter comprises a plurality of items offered for sale and for display to a plurality of customers. 
     
     
         11 . The method of  claim 8 ,
 in which the item is offered for sale at a counter located proximately to the electronic device, and   in which the act of transmitting the information to an electronic device that is located proximately to the counter occurs responsive to a determination that the electronic device is located proximately to the counter at which the item is offered for sale.   
     
     
         12 . An apparatus comprising:
 at least one processor; and   at least one memory having instructions stored thereon which, when executed by the at least one processor, direct the at least one processor to:
 cause information about an item to be stored in a database entry of an account of a user stored in a non-transitory computer-readable storage medium; 
 after storing the information in the database entry, detect a mobile device associated with the user; 
 responsive to detecting the mobile device associated with the user, identify the item stored in the database entry of the account of the user, in which the item is in a first location; 
 after identifying the item stored in the database entry of the account of the user, detect an (Radio Frequency Identification) RFID tag that is coupled to the item when the item is moved to a second location different from the first location, in which the RFID tag is proximate to an RFID reader that is capable of receiving information from the RFID tag when the item is in the second location, in which the RFID tag is embedded with information that is unique to the item; 
 in response to detecting the RFID tag when the item is in the second location, automatically receive, via the RFID reader, the information that is unique to the item, in which the RFID reader and the RFID tag are in wireless communication over a network; and 
 transmit the information to an electronic device. 
   
     
     
         13 . The apparatus of  claim 12 , in which the RFID reader comprises an antenna mat. 
     
     
         14 . The apparatus of  claim 12 , in which the RFID reader comprises a wearable device. 
     
     
         15 . The apparatus of  claim 12 , in which the electronic device is mounted to a counter. 
     
     
         16 . The apparatus of  claim 12 , in which the electronic device comprises a display, in which the display is viewable by a customer, and in which the electronic device comprises a mobile device. 
     
     
         17 . The apparatus of  claim 12 , in which the electronic device comprises a tablet. 
     
     
         18 . The apparatus of  claim 12 , in which the electronic device comprises a personal electronic device of a customer. 
     
     
         19 . The apparatus of  claim 12 , in which the act of transmitting the information to an electronic device that is located proximately to a counter occurs responsive to a determination that the electronic device is located proximately to a counter. 
     
     
         20 . The apparatus of  claim 12 ,
 in which the item is located in a counter, and   in which the act of transmitting the information to an electronic device that is located proximately to a counter occurs responsive to a determination that the electronic device is located proximately to the counter in which the item is located.   
     
     
         21 . A non-transitory machine-readable medium having instructions to be stored thereon which, when executed by at least one processor, direct the at least one processor to:
 cause information about an item to be stored in a database entry of an account of a user stored in a non-transitory computer-readable storage medium;   after storing the information in the database entry, detect a mobile device associated with the user;   responsive to detecting the mobile device associated with the user, identify the item stored in the database entry of the account of the user, in which the item is in a first location;   after identifying the item stored in the database entry of the account of the user, detect an (Radio Frequency Identification) RFID tag that is coupled to the item when the item is moved to a second location different from the first location, in which the RFID tag is proximate to an RFID reader that is capable of receiving information from the RFID tag when the item is in the second location, in which the RFID tag is embedded with information that is unique to the item;   in response to detecting the RFID tag when the item is in the second location, automatically receive, via the RFID reader, the information that is unique to the item, in which the RFID reader and the RFID tag are in wireless communication over a network;   determine that an electronic device is located proximately to a counter in which the item is located; and   transmit the information to the electronic device that is located proximately to the counter.