Advertisements Blended with User's Digital Content

Abstract

Disclosed are systems and methods for generating customized advertising content by combining one or more content items with advertising content. The content items may comprise various forms of media content, including, video, audio, etc. Users may utilize an interface to accesses advertising content and content items. In one embodiment, the user may utilize the interface to integrate one or more content items with advertising content to generate customized advertising content. The interface may be used to further modify the customized advertising content. A computing device may monitor on more user's consumption of customized advertising content for various purposes.

1 . A method comprising:
 receiving, by a computing device, advertising content that is to be output during output of a content stream;   receiving, from a user, a customization request to personalize the advertising content with data associated with the user;   personalizing, based on the data associated with the user, the advertising content in accordance with the customization request; and   outputting, during the output of the content stream, the personalized advertising content in place of the advertising content.   
     
     
         2 . The method of  claim 1 , wherein:
 the data associated with the user comprises at least one of: image content, audio content, or video content, and   the personalizing comprises replacing data in the advertising content with the data associated with the user.   
     
     
         3 . The method of  claim 1 , wherein the data associated with the user comprises a photo of the user mimicking a template pose in the advertising content, and the method further comprises:
 determining that the photo satisfies one or more accuracy or performance score thresholds associated with the template pose.   
     
     
         4 . The method of  claim 1 , further comprising:
 providing the user with an option of replacing an image of a person in the advertising content with an image of the user; and   receiving, based on user selection of the option, the image of the user, wherein the personalizing comprises personalizing the advertising content by replacing the image of the person in the advertising content with the image of the user.   
     
     
         5 . The method of  claim 1 , wherein:
 the data associated with the user comprises audio data provided by a user device associated with the user, and   the personalizing comprises generating, based on a determination that the audio data satisfies one or more accuracy or performance score thresholds and based on the audio data, the personalized advertising content.   
     
     
         6 . The method of  claim 1 , further comprising:
 providing a user with:
 a first option to include an original advertisement associated with the advertisement content during output of the content stream; and 
 a second option to include a custom version of the original advertisement during output of the content stream, wherein the receiving the customization request comprises receiving, based on user selection of the second option, the customization request. 
   
     
     
         7 . The method of  claim 1 , further comprising:
 receiving a plurality of customization requests from a plurality of users to modify at least a portion of the advertising content.   
     
     
         8 . A method comprising:
 receiving, by a computing device, information indicating an original advertisement that is to be presented during output of a primary content item;   providing a user with:
 a first option to include the original advertisement during output of the primary content item; and 
 a second option to include a custom version of the original advertisement during output of the primary content item; and 
   based on user selection of the second option,
 receiving, from the user, digital content for integrating with the original advertisement; 
 generating, based on the received digital content, the custom version of the original advertisement; and 
 outputting, during output of the primary content item, the custom version of the original advertisement. 
   
     
     
         9 . The method of  claim 8 , wherein:
 the digital content comprises an audio recording of the user reading a textual script, and   the custom version of the original advertisement comprises the audio recording instead of an original audio in the original advertisement.   
     
     
         10 . The method of  claim 8 , further comprising:
 obtaining an advertising template that comprises video content and a textual script corresponding to the original advertisement.   
     
     
         11 . The method of  claim 8 , further comprising:
 determining availability of the custom version of the original advertisement based on a privacy indication by the user, wherein the outputting comprises outputting, based on the availability and during output of the primary content item, the custom version of the original advertisement.   
     
     
         12 . The method of  claim 8 , wherein:
 the digital content comprises at least one of: image content, audio content, or video content, and   the generating comprises generating the custom version of the original advertisement by combining the digital content with the original advertisement.   
     
     
         13 . The method of  claim 8 , further comprising:
 sending a notification to one or more consumers that the user has recorded a custom version of an advertisement in a primary content item.   
     
     
         14 . The method of  claim 8 , further comprising:
 receiving a user request to modify a portion of the original advertisement; and   denying, based on one or more rules associated with the portion of the original advertisement, the user request.   
     
     
         15 . A method comprising:
 receiving, by a computing device, an advertising template associated with first advertising content that is to be output during output of a content stream, wherein the advertising template comprises video content and a textual script;   receiving a user customization request to add audio content to the advertising template;   receiving audio data provided by a user;   generating, based on a determination that the audio data satisfies one or more accuracy or performance score thresholds, based on the advertising template, and based on the audio data, customized advertising content; and   outputting, during the output of the content stream, the customized advertising content in place of the first advertising content.   
     
     
         16 . The method of  claim 15 , further comprising:
 providing a user with:
 a first option to include an original advertisement associated with the advertising template during output of the content stream; and 
 a second option to include a custom version of the original advertisement during output of content stream. 
   
     
     
         17 . The method of  claim 15 , wherein:
 the advertising template comprises an audio portion corresponding to the textual script, and   the generating the customized advertising content comprises replacing the audio portion with the received audio data.   
     
     
         18 . The method of  claim 15 , wherein the generating is further based on the audio data satisfying at least one of: one or more file size restrictions, one or more content type restrictions, or one or more content subject matter restrictions. 
     
     
         19 . The method of  claim 15 , further comprising:
 sending a notification to one or more additional users that the user has recorded the customized advertising content in the content stream, wherein the outputting comprises sending, to the one or more additional users, the content stream with the customized advertising content.   
     
     
         20 . The method of  claim 15 , wherein the first advertising content is inserted into the content stream transmitted to a plurality of users by a content provider.